August 23, 2006
Director, Communications & Public Information
Fundraising Workshop - Conducting an Annual Appeal - to be Held
A fundraising workshop, "Conducting an Annual Appeal," sponsored by the Massachusetts Board of Library Commissioners, will be held on Saturday, September 30, 2006 at the Holiday Inn in Marlboro from 10 a.m. to 1 p.m. Registration, Coffee and Continental Breakfast begin at 9:30 a.m. The workshop is free, however, registration is required. Library directors, trustees and Friends of libraries are all invited to attend.
Because many libraries in the Commonwealth are struggling to sustain a wide variety of important services in the face of municipal budget cuts, an annual fundraising campaign could be an effective strategy to undertake to strengthen the library budget.
The workshop, facilitated by Joseph (Jay) Caporale, President & COO of Ruotolo Associates Inc., will provide tools to help implement an annual appeal. Whatever the needs of a particular library, attendees will learn how to execute an annual appeal to address specific financial challenges.
Topics to be covered will include:
What is an annual fund?
What are the benefits of an annual appeal?
What is the process for executing an appeal?
What is the focus of an annual appeal?
How do we identify/articulate library needs?
There will be a homework assignment to be completed prior to this workshop. In preparation for this workshop, please arrive ready to discuss the needs of your library.
Participants will leave this workshop armed with an overall understanding of an annual appeal, a fundraising plan of action, as well as the materials and the confidence to execute a plan!
To register, contact Maureen Killoran at firstname.lastname@example.org
The Board of Library Commissioners (mass.gov/mblc) is the agency of state government with the statutory authority and responsibility to organize, develop, coordinate and improve library services throughout the Commonwealth. The Board advises municipalities and library trustees on the operation and maintenance of public libraries, including construction and renovation. It administers state and federal grant programs for libraries and promotes cooperation among all types of libraries through regional library systems and automated resource sharing. It also works to ensure that all residents of the Commonwealth, regardless of their geographic location, social or economic status, age, level of physical or intellectual ability or cultural background, have access to essential new electronic information technologies and significant electronic databases.